Network Launch: 2026

The Engine of
Thousands.

$THOU is the network governance token that secures the Thousands Protocol-coordinating a decentralized network of creators, partners, and operators.

"People spend money
where they spend time."

Thousands is a next-generation publisher-exchange, a place where high-value users spend their time, attention, and money.

The protocol is built around a simple, powerful loop. Creators generate Content, which fosters Community. That community trust drives Commerce (outcomes).

$THOU exists to coordinate the decentralized infrastructure that makes this loop measurable, programmable, and verifiable.

Diagram: Content creates Community, Community drives Commerce

THOUSANDS

XP

Users can continuously earn Thousands XP for interacting on and contributing to the Thousands network.

The Wildcard Token ($WC) is the Thousands "campaign utility" token for the Wildcard game and IP. This unique dual-token strategy enables the Wildcard community to directly participate in user acquisition campaigns, and share in the value created as new players join the ecosystem.

Wildcard is the debut launch partner for this program. The Wildcard Premier League serves as the first major activation on Thousands, where Wildcard community members earn Thousands XP for their participation.

What is THOU?

  • Governance

    Control over core network parameters, including fee switches and protocol upgrades.

  • Coordination

    Incentivizes permissioned operators and infrastructure providers to maintain network integrity.

  • Future Staking

    Designed to serve as a quality and capacity signal for operators and creators as the network decentralizes.

Clarifications

  • Not Required for Creators

    Creators do not need to hold $THOU to join campaigns or receive payouts.

  • Not the Payout Token

    Campaigns are funded and paid out in stablecoins (USDC) or ETH, not $THOU.

  • Not $WC

    $THOU is distinct from Wildcard's ecosystem token. They serve different purposes.

  • No Promise of Returns

    $THOU is a utility token for protocol operation, not an investment vehicle.

Token Allocation

A community-first distribution model designed for long-term alignment.

THOU Allocation Chart: Community, Team, Investors
Ready to build?

Join the network that pays for performance.